What is 'Media Literacy'?

Explore This If

  • You don’t know what is exactly ‘Media literacy’ means.
  • You don’t know exactly the problems that will arise, due to a lack of media literacy.
  • You don’t know the best tips for improving media literacy.
  • You don’t know the benefits of media literacy.

Hey, welcome! Facing the above issues? if yes, no worries we will discuss the real meaning of Media Literacy. And in this article, we will discuss what is Media Literacy. sure this will solve your problems.. So I have divided the whole content into the following segments:

-----------------------------------------------------------------------------------------------------------------------------------------------------

  • Introduction
  • Definition of 'Media literacy.
  • Problems that arise due to lack of media literacy.
  • Benefits of media literacy.
  • Conclusion

-----------------------------------------------------------------------------------------------------------------------------------------------------

 Are you ready for this!? Great! Let's start!

Spending a lot of time with the media and understanding how it works are two different things. Most people don't take it seriously even after knowing that we all are influenced by the media. 

This is not new for us, the media has already put its impact for several years in various possible ways. Television, posters, newspaper magazines, audio, video, etc are impacting us in every possible way. This is not the problem. The problem is that now we are in the age of Information, where information is all around us, and we access it very easily, without checking its authentication, expertise, and trustworthiness. And for that only we need proper media literacy.

Don't believe everything you read on the Internet just because there is a picture with a quote next to it.

-Abraham Lincoln

So, are you curious to know what exactly media literacy is?

Here,

 Media Literacy

Media literacy is the ability to understand the media. Ability to  Access, analyze and evaluate the many complex messages presented through the mass media, where does this originated, what is the key reason behind this. What is the creator's perspective? This is all about knowing what is called media literacy.

Media literacy is our awareness regarding our mediated environment or consumption of mass communication. It is our ability to responsibly comprehend, access, and use mass communication in our personal and professional lives.

According to Wikipedia, Media literacy encompasses the practices that allow people to access, critically evaluate, and create or manipulate media. Media literacy is not restricted to one medium.


Now I think it is very important for us to be aware of the problems that arise due to the lack of knowledge in Media literacy skills.

1. Don’t know the exact source of information

have media literacy skills, it is very hard to find appropriate information in social media because they are unable to properly detect which media content is suitable for them.

2. Don't know others' perspectives

It's become hard for them to recognize creators and other perspectives, and what is the reason behind the content.

3. Unable to build community

With the growth of technology, people build socialism in social media. If there is a lack of media literacy, it is hard for them to improve socialism and expand your network.

4. Hard to know which information is biased or unbiased

Regularly using media with proper media literacy, they can easily analyze which content is biased or unbiased. But if they have a lack these skills, they may suffer a lot in case of content authenticity.

5. Unable to  regulate several types of media

There are several social media available on the internet. And all have unique and different features and content. If they are not media literate then it's hard for them to access media.

6. Become an introvert

A good media literate always wants to expose himself to the world. Build relationships with others, create content of his own. But in other cases, the media illiterate always hides.

7. Lack of communication skills

Those who have media literacy skills are well communicators. On the other hand, media initiate has a problem in that communication. Because they don't want to be exposed to others.

8. Lack of  Information literacy

Somehow, a media literate person knows how to locate data, how to use media for any particular information. and fix problems. But it's hard for those who don't have these skills.

Hope you realize the problem that happens if someone doesn't improve media literacy skills.

So now I am going to show you some basic tips that help you to become media literate.

Are you curious to know about that! Let’s go!

Best tips of improving media literacy

1. Understand the media

Whatever we see in the media it is important to understand whether the topic is relevant to us or not. Observe those content, shows, words, music, and video precisely.

2. Evaluate the media

You must know how to evaluate media. For example, For this, we need to discuss bias and sources. Evaluate who produced that media, who are the intended audience, what biases are associated with that media, what is the purpose behind this etc.

3. Find digital resources and databases

For being media literate we have to know where trustworthy content, fact-based content are located. That's why we have to collect trustworthy websites, content, and valuable databases for future use.

4. Compare various media sources

These are very important tips for learning media literacy skills. Whenever you search for anything in the media, don't follow any instructions blindly. Don't obey any suggestions from a single source the first time you search. Compare a particular dataset in all possible media sources. So that you can know the exact relevant information.

5. Examine the 'truth' in advertisements

When you see media, identify what advertisements are trying to sell and what 'promises' or ideas are they using to convince you to buy the product.

Now we will know the tremendous output of ‘media literacy skills and perhaps you have realized how media literacy matters a lot for you. The following are some of the key benefits of being well media literate.

Benefits of being media literate

1. Know trending information

To cope with the speed of the world, we should be aware of all the trending information about all things. You know very well how drastically our world is changing. In this case, media literacy plays an important role. If you can become media literate then it is easy to finger out both the wrong and right perspectives of trending information.

2. Become a problem solver

Every day you are influenced by the media through television, magazines, e-newspaper, internet technology, etc. And interact with a huge amount of information which is needed for our daily life. From this, you can easily figure out exactly which information is needed for us, and your career. So that you can compete with the world.

3. Become a decision-maker

Being media literate helps you to become a good decision-maker. You can easily know how to make a good decision about what information is relevant or not, which is authenticated or not, from which you can build confidence in every field of your career and make good decisions.

4. Understand the creator perspective

All creators have their own creations. you can easily understand creator thinking, Identifying an author's point of view helps them appreciate different perspectives.

5. Become a smart consumer

Media literacy helps you to learn how to determine whether something is useful or not. You can identify the right product by analyzing customers' reviews and making a good decision.

Lastly but not at least, we can say

Hope you have a better understanding of what exactly media literacy skill is. This article was just for a basic understanding. Now for a better understanding of how this skill matters a lot for you, you should visit our next articles. There you can now realize the essence of this skill-set and also come to know how to build this skill-set in the most possible way. So stay tuned with Chatshala. Wish you a Good Time!

Hey, welcome! Facing the above issues? if yes, no worries we will discuss the real meaning of Media Literacy. And in this article, we will discuss what is Media Literacy. sure this will solve your problems.. So I have divided the whole content into the following segments:

-----------------------------------------------------------------------------------------------------------------------------------------------------

  • Introduction
  • Definition of 'Media literacy.
  • Problems that arise due to lack of media literacy.
  • Benefits of media literacy.
  • Conclusion

-----------------------------------------------------------------------------------------------------------------------------------------------------

 Are you ready for this!? Great! Let's start!

Spending a lot of time with the media and understanding how it works are two different things. Most people don't take it seriously even after knowing that we all are influenced by the media. 

This is not new for us, the media has already put its impact for several years in various possible ways. Television, posters, newspaper magazines, audio, video, etc are impacting us in every possible way. This is not the problem. The problem is that now we are in the age of Information, where information is all around us, and we access it very easily, without checking its authentication, expertise, and trustworthiness. And for that only we need proper media literacy.

Don't believe everything you read on the Internet just because there is a picture with a quote next to it.

-Abraham Lincoln

So, are you curious to know what exactly media literacy is?

Here,

 Media Literacy

Media literacy is the ability to understand the media. Ability to  Access, analyze and evaluate the many complex messages presented through the mass media, where does this originated, what is the key reason behind this. What is the creator's perspective? This is all about knowing what is called media literacy.

Media literacy is our awareness regarding our mediated environment or consumption of mass communication. It is our ability to responsibly comprehend, access, and use mass communication in our personal and professional lives.

According to Wikipedia, Media literacy encompasses the practices that allow people to access, critically evaluate, and create or manipulate media. Media literacy is not restricted to one medium.


Now I think it is very important for us to be aware of the problems that arise due to the lack of knowledge in technology literacy skills.

1. Don’t know the exact source of information

have media literacy skills, it is very hard to find appropriate information in social media because they are unable to properly detect which media content is suitable for them.

2. Don't know others' perspectives

It's become hard for them to recognize creators and other perspectives, and what is the reason behind the content.

3. Unable to build community

With the growth of technology, people build socialism in social media. If there is a lack of media literacy, it is hard for them to improve socialism and expand your network.

4. Hard to know which information is biased or unbiased

Regularly using media with proper media literacy, they can easily analyze which content is biased or unbiased. But if they have a lack these skills, they may suffer a lot in case of content authenticity.

5. Unable to  regulate several types of media

There are several social media available on the internet. And all have unique and different features and content. If they are not media literate then it's hard for them to access media.

6. Become an introvert

A good media literate always wants to expose himself to the world. Build relationships with others, create content of his own. But in other cases, the media illiterate always hides.

7. Lack of communication skills

Those who have media literacy skills are well communicators. On the other hand, media initiate has a problem in that communication. Because they don't want to be exposed to others.

8. Lack of  Information literacy

Somehow, a media literate person knows how to locate data, how to use media for any particular information. and fix problems. But it's hard for those who don't have these skills.

Hope you realize the problem that happens if someone doesn't improve media literacy skills.

So now I am going to show you some basic tips that help you to become media literate.

Are you curious to know about that! Let’s go!

Best tips of improving media literacy

1. Understand the media

Whatever we see in the media it is important to understand whether the topic is relevant to us or not. Observe those content, shows, words, music, and video precisely.

2. Evaluate the media

You must know how to evaluate media. For example, For this, we need to discuss bias and sources. Evaluate who produced that media, who are the intended audience, what biases are associated with that media, what is the purpose behind this etc.

3. Find digital resources and databases

For being media literate we have to know where trustworthy content, fact-based content are located. That's why we have to collect trustworthy websites, content, and valuable databases for future use.

4. Compare various media sources

These are very important tips for learning media literacy skills. Whenever you search for anything in the media, don't follow any instructions blindly. Don't obey any suggestions from a single source the first time you search. Compare a particular dataset in all possible media sources. So that you can know the exact relevant information.

5. Examine the 'truth' in advertisements

When you see media, identify what advertisements are trying to sell and what 'promises' or ideas are they using to convince you to buy the product.

Now we will know the tremendous output of ‘media literacy skills and perhaps you have realized how media literacy matters a lot for you. The following are some of the key benefits of being well media literate.

Benefits of being media literate

1. Know trending information

To cope with the speed of the world, we should be aware of all the trending information about all things. You know very well how drastically our world is changing. In this case, media literacy plays an important role. If you can become media literate then it is easy to finger out both the wrong and right perspectives of trending information.

2. Become a problem solver

Every day you are influenced by the media through television, magazines, e-newspaper, internet technology, etc. And interact with a huge amount of information which is needed for our daily life. From this, you can easily figure out exactly which information is needed for us, and your career. So that you can compete with the world.

3. Become a decision-maker

Being media literate helps you to become a good decision-maker. You can easily know how to make a good decision about what information is relevant or not, which is authenticated or not, from which you can build confidence in every field of your career and make good decisions.

4. Understand the creator perspective

All creators have their own creations. you can easily understand creator thinking, Identifying an author's point of view helps them appreciate different perspectives.

5. Become a smart consumer

Media literacy helps you to learn how to determine whether something is useful or not. You can identify the right product by analyzing customers' reviews and making a good decision.

Lastly but not at least, we can say

Hope you have a better understanding of what exactly media literacy skill is. This article was just for a basic understanding. Now for a better understanding of how this skill matters a lot for you, you should visit our next articles. There you can now realize the essence of this skill-set and also come to know how to build this skill-set in the most possible way. So stay tuned with Chatshala. Wish you a Good Time!

Hey, welcome! Facing the above issues? if yes, no worries we will discuss the real meaning of Media Literacy. And in this article, we will discuss what is Media Literacy. sure this will solve your problems.. So I have divided the whole content into the following segments:

-----------------------------------------------------------------------------------------------------------------------------------------------------

  • Introduction
  • Definition of 'Media literacy.
  • Problems that arise due to lack of media literacy.
  • Benefits of media literacy.
  • Conclusion

-----------------------------------------------------------------------------------------------------------------------------------------------------

 Are you ready for this!? Great! Let's start!

Spending a lot of time with the media and understanding how it works are two different things. Most people don't take it seriously even after knowing that we all are influenced by the media. 

This is not new for us, the media has already put its impact for several years in various possible ways. Television, posters, newspaper magazines, audio, video, etc are impacting us in every possible way. This is not the problem. The problem is that now we are in the age of Information, where information is all around us, and we access it very easily, without checking its authentication, expertise, and trustworthiness. And for that only we need proper media literacy.

Don't believe everything you read on the Internet just because there is a picture with a quote next to it.

-Abraham Lincoln

So, are you curious to know what exactly media literacy is?

Here,

 Media Literacy

Media literacy is the ability to understand the media. Ability to  Access, analyze and evaluate the many complex messages presented through the mass media, where does this originated, what is the key reason behind this. What is the creator's perspective? This is all about knowing what is called media literacy.

Media literacy is our awareness regarding our mediated environment or consumption of mass communication. It is our ability to responsibly comprehend, access, and use mass communication in our personal and professional lives.

According to Wikipedia, Media literacy encompasses the practices that allow people to access, critically evaluate, and create or manipulate media. Media literacy is not restricted to one medium.


Now I think it is very important for us to be aware of the problems that arise due to the lack of knowledge in Media literacy skills.

1. Don’t know the exact source of information

have media literacy skills, it is very hard to find appropriate information in social media because they are unable to properly detect which media content is suitable for them.

2. Don't know others' perspectives

It's become hard for them to recognize creators and other perspectives, and what is the reason behind the content.

3. Unable to build community

With the growth of technology, people build socialism in social media. If there is a lack of media literacy, it is hard for them to improve socialism and expand your network.

4. Hard to know which information is biased or unbiased

Regularly using media with proper media literacy, they can easily analyze which content is biased or unbiased. But if they have a lack these skills, they may suffer a lot in case of content authenticity.

5. Unable to  regulate several types of media

There are several social media available on the internet. And all have unique and different features and content. If they are not media literate then it's hard for them to access media.

6. Become an introvert

A good media literate always wants to expose himself to the world. Build relationships with others, create content of his own. But in other cases, the media illiterate always hides.

7. Lack of communication skills

Those who have media literacy skills are well communicators. On the other hand, media initiate has a problem in that communication. Because they don't want to be exposed to others.

8. Lack of  Information literacy

Somehow, a media literate person knows how to locate data, how to use media for any particular information. and fix problems. But it's hard for those who don't have these skills.

Hope you realize the problem that happens if someone doesn't improve media literacy skills.

So now I am going to show you some basic tips that help you to become media literate.

Are you curious to know about that! Let’s go!

Best tips of improving media literacy

1. Understand the media

Whatever we see in the media it is important to understand whether the topic is relevant to us or not. Observe those content, shows, words, music, and video precisely.

2. Evaluate the media

You must know how to evaluate media. For example, For this, we need to discuss bias and sources. Evaluate who produced that media, who are the intended audience, what biases are associated with that media, what is the purpose behind this etc.

3. Find digital resources and databases

For being media literate we have to know where trustworthy content, fact-based content are located. That's why we have to collect trustworthy websites, content, and valuable databases for future use.

4. Compare various media sources

These are very important tips for learning media literacy skills. Whenever you search for anything in the media, don't follow any instructions blindly. Don't obey any suggestions from a single source the first time you search. Compare a particular dataset in all possible media sources. So that you can know the exact relevant information.

5. Examine the 'truth' in advertisements

When you see media, identify what advertisements are trying to sell and what 'promises' or ideas are they using to convince you to buy the product.

Now we will know the tremendous output of ‘media literacy skills and perhaps you have realized how media literacy matters a lot for you. The following are some of the key benefits of being well media literate.

Benefits of being media literate

1. Know trending information

To cope with the speed of the world, we should be aware of all the trending information about all things. You know very well how drastically our world is changing. In this case, media literacy plays an important role. If you can become media literate then it is easy to finger out both the wrong and right perspectives of trending information.

2. Become a problem solver

Every day you are influenced by the media through television, magazines, e-newspaper, internet technology, etc. And interact with a huge amount of information which is needed for our daily life. From this, you can easily figure out exactly which information is needed for us, and your career. So that you can compete with the world.

3. Become a decision-maker

Being media literate helps you to become a good decision-maker. You can easily know how to make a good decision about what information is relevant or not, which is authenticated or not, from which you can build confidence in every field of your career and make good decisions.

4. Understand the creator perspective

All creators have their own creations. you can easily understand creator thinking, Identifying an author's point of view helps them appreciate different perspectives.

5. Become a smart consumer

Media literacy helps you to learn how to determine whether something is useful or not. You can identify the right product by analyzing customers' reviews and making a good decision.

Lastly but not at least, we can say

Hope you have a better understanding of what exactly media literacy skill is. This article was just for a basic understanding. Now for a better understanding of how this skill matters a lot for you, you should visit our next articles. There you can now realize the essence of this skill-set and also come to know how to build this skill-set in the most possible way. So stay tuned with Chatshala. Wish you a Good Time!

21ST CENTURY SOFT SKILLS

In this 21st century, developing and enhancing human skills and capabilities through education, learning and meaningful work are key drivers of economic success, of individual well-being and societal cohesion. The global shift to a future of work is defined by an ever-expanding cohort of new technologies, by new sectors and markets, by global economic systems that are more interconnected than in any other point in history, and by information that travels fast and spreads wide. Yet the past decade of technological advancement has also brought about the looming possibility of mass job displacement, untenable skills shortages and a competing claim to the unique nature of human intelligence now challenged by artificial intelligence. This revolution is known as the ‘Fourth Industrial revolution’.  So we can predict that the coming decade will require a ‘purposeful leadership’ to arrive at a future of work that fulfils human potential and creates broadly shared prosperity. That is why OECD Education directorate explains the need of these 21st century skills as-

 

Today, because of rapid economic and social change, schools have to prepare students for jobs that have not yet been created, technologies that have not yet been invented, and problems that we don't yet know will arise.” 

With the onset of the 21st century, the entire world has witnessed an era of intense transformation in all areas, whether it is education, global trade and economy, technology or society. Recently, the covid-19 pandemic is also throwing up challenges for an individual to cope with its impacts. Naturally, for such times, a different skill set is required that would enable an individual to cope-up and succeed in facing the challenges in real-life, leading to his holistic progress. These skills are addressed as 21st Century Skills. 

21st century soft skills can be broadly classified into three main categories - 

  • Learning Skills
  • Literacy Skills
  • Life Skills

Learning skills are the skills required for the acquisition of new knowledge. These are ‘Critical Thinking’, ‘Creative Thinking’, ‘Collaboration’ and ‘Communication’ skills. 

Literacy skills are the skills that help in creating and gaining new knowledge and abilities through reading, media and digital resources. These are ‘Information Literacy’, ‘Media Literacy’, ‘Technology Literacy’ and ‘Financial Literacy’.

Life skills are the skills required for successfully leading everyday life in this century. These are  ‘Flexibility’, ‘Leadership’, ‘Initiative’, ‘Productivity’ and ‘Social skills’. 

  • Critical Thinking: It is the intellectually disciplined process of actively and skillfully conceptualizing, applying, analyzing, synthesizing, or evaluating information gathered from, or generated by, observation, experience, reflection, reasoning, or communication, as a guide to belief and action.
  • Creative Thinking: It is a skill that lets you consider things from a fresh perspective and different angles. It's an inventive thought process that results in surprising conclusions and new ways of doing things. Or we can say that it is a way to develop novel or unorthodox solutions that do not depend wholly on past or current solutions.
  • Collaboration: It is all about working together, towards a common goal.
  • Communication: It is the act of thinking about what we wish to say before uttering words, of organizing the thoughts we wish others to hear and discuss so they will result in appropriate action.
  • Information Literacy: It is that skillset which equips them with the critical skills necessary to become lifelong learners. 
  • Media Literacy: It is our awareness regarding our mediated environment or consumption of mass communication. It is our ability to responsibly comprehend, access, and use mass communication in our personal and professional lives.
  • Technology Literacy: It is the ability to use, manage, understand, and assess technology. 
  • Finance Literacy: It is the ability to understand and effectively use various financial skills, including personal financial management, budgeting, and investing. 
  • Flexibility Skill: It is a personality trait that describes the extent to which someone can cope with changes in circumstances and think about problems and tasks in a novel in creative ways. 
  • Leadership Skill: Leadership is an influence of personal Power that creates progressively advancing communities towards the common purpose.
  • Initiative Skill: It is the ability to do work without being told what to do.
  • Productivity Skill: It is the ability to work efficiently in a specific period of time and produce a better output as compared to your input. 
  • Social Skills: These are the skills we use every day to interact and communicate with others.

So it is highly recommended for both our current and new generations to become efficient in 21st century soft skills. But Gen Z and ɑ are not aware of this. So We as ‘Chatshala’ are here to enable your cerebral capacities and rejuvenate your potential to explore more to face the challenges of this century by making your ‘passion to profession’ journey more adventurous and joyful. We wish you all the very best!

LEARNING SKILLS: 

LITERACY SKILLS

LIFE SKILLS: 

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